Social Media has emerged as an incredible part of our lives. Moreover, it has changed the way businesses market themselves and provide customer service. Although Pay-Per-Click (PPC) advertising continues to grow, organic Social Media Management still plays a vital role in the success of your marketing campaign. As a result, there is a massive demand for skilled Social Media Managers and Marketers these days. Also, the demand for skilled professionals in this industry will continue to thrive in the future.
So, if you are an experienced Social Media Manager and looking for a high-paying job in this industry, you need to create an exceptional resume that catches the employer’s attention. Here are a few essential things that you must consider while crafting the resume so that your resume can stand out from the bunch of attractively crafted resumes.
Highlight your Communication Skills
Social Media is all about the communication and connections you make. Since many businesses utilize various social media platforms for branding, influencing, and providing customer service, they always want to present a branded persona who can solve the problems and communicate flawlessly for the company. Furthermore, communication is crucial to being part of a team. You will probably be a member of a marketing team, so you will need to persuasively convey what you want from them and how you can help them accomplish the company’s goals.
So, how will you state your communication skills in the resume? Well, you can include something similar to the below in your Social Media Skills List:
- Competent in Social Media Targeting and Communication
- Engage customers and target audience on various social media platforms while leveraging influencers
Brag About your Copywriting Skills
You must be aware that grammar and spelling knowledge goes a long way in any profession. However, it becomes even more critical for you if you are a professional social media star.
And, copywriting is often exciting. It allows you to communicate an offer or a witty update with limited characters. So, brush up on your vocabulary and be prepared to be a modern-day writer on social media.
You can include this in your resume to express your writing skills:
- Excellent copywriting and editing skills, close attention to detail.
Get Creative
We can’t deny the fact that Social Media can turn out to be boring if Facebook doesn’t put effort into making the newsfeed show relevant posts. And, people usually spend most of their time scrolling to find something exciting in their feeds.
Being a social media expert, you should know how to creatively design posts that stand out and get optimal clicks, likes, and shares. Furthermore, you can show your creativity in your resume by designing it in a different way. You can even show some stats about your profession and work experience through a graph or a pie chart. This will show that you are the one who thinks out of the box and how productively you can manage the company’s social media pages.
Showcase Prior Social Media Success
Your experience and prior success are crucial for every profession. It would be best if you showcased your past success in the resume to stand out. Here, you can use metrics or even graphs to show the employer that you are a good fit for this job.
Eventually, an employer will want to hire a professional who has successfully built and engaged a community on various social media platforms in the past. But how will you place this in your resume? Here is how:
- Enhanced engagement on Facebook significantly with a 200% increase in likes, growing Twitter followers from 1,000 to 20,000, and constantly engaging with followers.
Concluding Thoughts
So, these were some of the essential things that you should be including in your social media resume to get a reputable job in this industry. However, it is never easy to manage and promote social media pages for a company. This role comes with a lot of effort and dedication. Stay motivated and acquire the required skills, and let your success show your potential through the resume.
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